Dr. Mahnaz Mansoor
Assistant Professor Marketing
University of Bradford, United Kingdom

She has a PhD and an MS in Marketing with a gold medal and distinction certificate. As an accomplished marketing professional with three years of industry experience and over ten years of teaching experience in the higher education sector, she has contributed significantly to teaching, research, and academic development.

Dr. Mahnaz’s research work has been published in several SSCI-listed international journals like the Journal of Business Research,  Government Information Quarterly, Business Strategy and the Environment, among others with a significant contribution in the areas of Digital and Masstige marketing, brand evangelism, consumers’ pro-environmental/sustainable/choice behaviors etc. She also serves as a peer reviewer for several leading ABS journals. Dr. Mansoor has also received the Best Young Researcher Award 2024 from the Higher Education Commission of Pakistan (HEC), recognizing her research contributions. She served as an active member of the Departmental Research Committee and has effectively supervised numerous undergraduate and graduate projects/theses.

Dr Mansoor teaches Digital Marketing, and Sustainability Marketing Modules. She has been actively engaged with academic and professional communities. As a member of the Board of Studies and the Board of Faculty, she introduced new Modules and Programs at undergraduate and graduate levels. She also served as a key contributor to the National Business Education Accreditation Council (NBEAC) committee. Her involvement focused on on curriculum development, accreditation processes, and ensuring academic programs align with industry standards. Dr. Mansoor continues to inspire students and researchers through her dedication to marketing education, research excellence, and professional development.

Professor Kimberly Gomez

Kimberley Gomez’, Professor of Education and Information Studies, centers her work in examining teachers’ and students’ development and use of literate practices in formal and informal contexts. She employs the design and study of literate practices to enhance learning in mathematics, science, and technology use with an aim of informing theoretical and practical understandings. She views context as the primary lens in understanding the development of experiences and outcomes associated with learning. A corollary of this commitment is that she designs educational interventions and professional development opportunities in a collaborative and participatory manner working side-by-side with frontline practitioners across disciplinary and organizational contexts including teachers, health professionals, psychologists, computational designers, and engineers. Gomez received the Ph.D. from the University of Chicago in 1994. She served as a post-doctoral fellow and a research associate in the Center for Learning Technologies in Urban Schools (LeTUS) NSF-funded study at Northwestern, in Northwestern University’s , Learning Sciences program. Gomez is currently a tenured Professor of Education at the University of California, Los Angeles (UCLA). She is jointly appointed in the Information Studies department at UCLA. Since 2011, Gomez has been the lead language and literacy fellow at the Carnegie Foundation for the Advancement of Teaching. In 2018 she received the Bobbie and Mark Greenfield Faculty Award for Applied Research in Learning and Achievement from the UCLA Graduate School of Education and Information Studies, and in 2017, she received the Distinguished Teaching Award from UCLA’s Graduate School of Education. She is an Osher Fellowship recipient (awarded by the Exploratorium, San Francisco, CA). She is a Sudikoff Family Institute for Education & New Media fellow (2013-14) and received the Harold A. and Lois Haytin Faculty Award, from Graduate School of Education & Information Studies, UCLA for her collaborative work with teacher practitioners. She is the author of over 50 refereed journal articles, book chapters, and conference proceeding articles.

COMPLEMENTARY WORKSHOP FOR CONFERENCE PARTICIPANTS

“Striving for Excellence: Enhancing Your Research Article for Scopus/ISI Indexing”

 Achieving publication in international journals is widely recognized as a significant accomplishment, serving as a pivotal tool for securing desired jobs and advancing in one’s career. It is the pathway to garnering international recognition, with many individuals successfully entering global job markets based on their internationally published research. In recent years, academic planning departments in universities have prioritized research as their primary focus, influencing faculty hiring, promotions, and overall professional growth. The contemporary academic landscape places a substantial emphasis on research output, making it a crucial factor for survival and advancement in the field.

For Ph.D. students, the publication of a research paper is now a prerequisite for the award of a Ph.D. degree. Despite the increasing emphasis on research publications by universities and faculty members, there remains a significant gap in understanding the precise methodology, pattern, and format required to develop a research paper that meets the standards of international journals. Consequently, a substantial number of research papers fail to secure publication in international journals.

This workshop aims to address the fundamental format of a research paper suitable for publication in international journals. By concentrating on key areas, the workshop intends to equip participants with the essential skills needed to craft a research paper that meets international standards. The resource persons leading this workshop boast a proven track record of publication in reputable international journals and bring extensive experience from attending research conferences worldwide.

WORKSHOP ONLINE REGISTRATION FORM

Registration Fee:

Participation in this workshop is complimentary for scholars attending the conference, underscoring our commitment to fostering academic development and research excellence.

Important Note: Registration Information
Dear Conference Participants,
We appreciate your interest in participating in BEST Conference. Please take note of the following important information regarding the registration process:

• Registration Fee:
  The registration fee is non-refundable and covers charges for conference participation only.
  It does not include arrangements or costs for visas, travel, and accommodation. These responsibilities rest with the individual author.
• Payment Details:
  Full registration fees are required. Transaction costs associated with the payment will be borne by the authors.
• Steps to Make Credit Card Payment:
  1. Refer to your acceptance/invitation letter for the payment link.
  2. Click on the provided link to access the secure payment portal.
  3. Follow the on-screen instructions to complete the payment transaction.
• Paper ID and Payment Invoice:
  1. Please ensure that you clearly mention your paper ID on the payment invoice.
  2. Email the scanned copy of the payment invoice to conference@expertsaer.com.

Note: The registration fee is essential to secure your participation in the conference and must be paid in full. Any associated costs with visa arrangements, travel, and accommodation are the responsibility of the individual author.
Thank you for your understanding and cooperation. We look forward to your active participation in Conference.

Peer Review and Conference Proceedings
Dear Participant,
We are pleased to announce that all accepted papers and abstracts for presentation at Conference will undergo a Blind Peer Review process. Subsequently, they will be published in the conference proceedings with an ISBN in a soft form.

Publication Details:

• All submissions accepted for presentation will be subject to a Blind Peer Review.
• Accepted papers will be published in the conference proceedings.
• The proceedings will be assigned an ISBN.
• The publication will be available in a soft form.

We look forward to showcasing the valuable contributions of our participants in the official conference proceedings.

Journal Publication Process

Review Process:

• All conference papers will undergo joint review by the EAER Review Panel and respective journal reviewing teams.

Publication Opportunities:

• Selected authors will be offered publication in Scopus indexed associated journals.
• Published articles will appear in special/regular issues dedicated to this conference.

Publication Fee Notice:

• Some associated journals may charge a publication fee.
• If your paper is accepted in a journal with a publication fee, authors will be requested to cover this cost.
• For journals without a publication fee, authors will benefit from free-of-cost online publication.

Compliance with Guidelines:

• Authors must comply with the guidelines, terms, and conditions of the selected journals.

We look forward to showcasing your research in prestigious journals associated with Conference.
Thank you for your valuable contributions.

• Best Paper Award: Recognizing the most outstanding research paper or presentation based on criteria such as originality, significance, and methodology.
• Best Presentation Award: Acknowledging the presenter who delivers the most engaging, informative, and well-executed presentation during the conference.
• Best Poster Award: Given to the presenter of the most visually appealing and informative poster presentation.
• Young Researcher Award: Recognizing the outstanding contributions of a researcher who is early in their career, typically within a specified age or experience range.
• Innovation Award: Celebrating novel and groundbreaking ideas, technologies, or approaches presented during the conference.
• Best Student Paper Award: Recognizing the best research paper authored by a student, encouraging and acknowledging emerging talent.
• Best Technology Demo Award: Recognizing the most innovative and impactful technology demonstrations presented during the conference.

DATE:  OCTOBER 11-12, 2025

October 11, 2025

08:00 Am – 09:00 Am   Registration
09:00 Am –  09:30 Am  Opening Ceremony, Welcome address & Key Note Speakers (Main Hall)
09:30 Am – 10:30 Am   Parallel Session I ( Allocated rooms)
10:30 Am –  11:00 Am  Morning Tea Break
11:00 Am –  12:30 Pm   Parallel Session II (Allocated rooms)
12:30 Pm –  02:00 Pm  Lunch
02:00 Pm –  03:30 Pm  Parallel Session III (Allocated rooms)
03:30 Pm –  04:00 Pm  Evening Tea Break
04:00 Pm–  05:30 Pm  Parallel Session IV (Allocated rooms)

End of Day One

October 12, 2025

09:00 Am – 10:30 Am   Parallel Session V ( Allocated rooms)
10:30 Am –  11:00 Am   Morning Tea Break
11:00 Am – 12:30 Pm   Parallel Session VI ( Allocated rooms)
12:30 Pm –  02:00 Pm  Lunch
02:00 Pm –  03:30 Pm   Parallel Session VII (Allocated rooms)
03:30 Pm –  04:00 Pm   Evening Tea Break
04:00 Pm –  05:00 Pm  Parallel Session VIII (Allocated rooms)
03:30 Pm –  04:00 Pm  Evening Tea Break
05:00 Pm–  05:30 Pm   Closing Ceremony & Distribution of award (Main Hall)

End of Day Two
End of the Program

Venue: Osaka International Convention Center
Address: 5 Chome-3-51 Nakanoshima, Kita Ward, Osaka, 530-0005, Japan

Join us in Osaka
Osaka, a city of rich cultural heritage and modern dynamism, provides an exceptional backdrop for conferences, seamlessly blending tradition with innovation. As you prepare to attend the conference in Osaka, anticipate an immersive experience characterized by the city’s warm hospitality, renowned culinary delights, and the distinct charm of its historical landmarks. Osaka’s vibrant atmosphere fosters networking and collaboration, ensuring that your conference participation extends beyond the venue. Whether exploring the historic Osaka Castle, savoring the world-famous street food in Dotonbori, or engaging in enlightening discussions during the conference, Osaka’s unique qualities promise a memorable and enriching experience for attendees. The city’s efficient transportation system further facilitates exploration, allowing you to effortlessly discover the enchanting blend of old and new that defines Osaka. Prepare to be inspired by this dynamic city as you embark on a journey of knowledge exchange and cultural immersion at the upcoming conference.